Event during the study program for tourism and event management in Dresden

Tourism & Event Management

Choose your study programme:

Start: Winter semester
Duration of study: 6 semesters
Degree programme: Bachelor of Arts (B.A.)
Courses: usually 4 days per week
Language of instruction: German or English

The tourism and event industry needs future shapers like you!

Tourism and event markets are dynamic, complex systems that are constantly generating new developments and trends. The current period represents a phase of transformation that is particularly characterised by a central area of tension:

On the one hand, a great desire to travel with increasing market growth and new topics such as sustainability, digitalisation, resilience and high customer expectations. On the other hand, there is an insufficient supply of skilled and junior staff with suitable skills profiles to meet the needs of the markets and target groups.

This is where your degree programme at the FHD begins: immerse yourself in the exciting world of tourism and event management and shape the future of the industry.

Want to find out more? Our next online information event on the Tourism & Event Management degree programme will take place on 14 May at 16:30. Go to registration

Top 6 reasons for studying Tourism & Event Management at the FHD

Practical studies

We offer you a high level of practical relevance with an application orientation and at the same time sound and up-to-date theoretical knowledge. Case studies and specific practical projects allow you to try things out for yourself. During an internship in a company of your choice, you will develop the goal-oriented action and problem-solving skills you have learned.

Diverse career opportunities

Whether it's HR management, marketing, logistics or controlling - you are ideally equipped for numerous functions and management tasks in companies. This allows you to try out different companies while you are still studying, without committing yourself straight away. Our compact teaching times provide the necessary scope for this. Thanks to the international orientation, you can also pursue a career worldwide.

Sustainable qualification

You can actively participate in small groups and develop your skills. You will learn teamwork naturally during your studies. Our professors will get to know you over the course of your studies so that your individual strengths and potential can be fostered.

High success rate

Our alumni have above-average employment opportunities, which is reflected in the data. In particular, they are guaranteed to be able to make the transition to working life immediately after graduation or, in the best case, to land their dream job.

Get to know cultures

Broaden your horizons, immerse yourself in other cultures and make friends for life! A semester abroad is an important part of the course. Not only will you improve your language skills, but you will also gain international experience that will shape you.

Attractive location

You have the opportunity to study in an exceptionally attractive city. As a cultural highlight in Saxony, Dresden offers a multitude of sights and a unique atmosphere that will make your studies and everyday life even more enjoyable.

The most important facts at a glance

Study contents

The study includes the following topics and more:

Business Administration
Introduction to Tourism & Event
Business English and Spanish
Scientific work
Tourism & Event Marketing
Destination Management and Travel Distribution
Hotel and restaurant management
Digitalization
Guest management
Event organization
Staging & Event Design
Event technology & digital transformation
Live Communication
event controlling
Semester abroad
Practical projects and internship
Bachelor thesis

Of course, our student advisors and professors will also be happy to advise you personally and answer all your questions about the course content.

Insight into the study of Tourism & Event Management

Degree and career prospects

With your Bachelor of Arts Tourism & Event Management (B.A.) you are excellently qualified for middle management and leadership positions in the tourism and event industry on a national and international level. A further master's degree is also possible.

The diverse professional fields and areas of work include:

Event agencies and institutes
Event management in marketing
Culture and concert organizers
Trade fair and congress organizers
Major international event organizers
Organizers of sports events
Tourism organizations, destinations
Tour operators, Internet travel agencies
Business travel departments of large corporations
Airlines & airports
Hotel companies
Leisure facilities
Wellness industry

and many more.

Tuition and funding

As a private university, we offer you many advantages and services from the first interest in a place at our university to your graduation - and beyond. With us, you are not just an anonymous matriculation number, but we accompany you individually, purposefully, supportively and challengingly on YOUR way through your studies.

In order to be able to offer you this high quality of study, we have to charge tuition fees. As a private university, the FHD is not supported by public funds, but has to finance itself completely.

Of course, there are various ways in which you can finance your studies. We will be happy to look at your individual situation and find solutions together.

Book a consultation appointment now

Study requirements and application

You want to get started right away? You can apply at any time.

For the admission to the NC-free study program Tourism & Event Management Bachelor of Arts (B. A.) you need either

the general university entrance qualification or
the advanced technical college entrance qualification or
a subject-related university entrance qualification (in the field of business or similar).

You also need to have a very good knowledge of German and a B1 level of English.

If you have any questions about the application process, please contact our student advising team.

Impressions

These companions will help you move forward

Studying is a great adventure in which you are not on your own. Here you will find key institutions and people who will accompany you on your journey through your studies, from your first contact to everyday life as a student right through to graduation.

Always approachable and competent: our professors and lecturers

Prof Dr Marco Richter, Head of Tourism & Event Management programme (full-time & part-time)

Prof. Dr. rer. oec. Antonio Roldán-Ponce, Professor für Betriebswirtschaftslehre, insbesondere Internationales Management

Prof. Dr.-Ing. Peter Schmiedgen, Dean of the Faculty of Business Administration

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Always at the cutting edge: our project and internship partners

The Tourism & Event Management program has an extensive cooperation network with partners from business, culture and research. We teach and research in a practice-oriented, interdisciplinary manner and incorporate the experience of our project partners into our teaching. In this way, we guarantee our students the current practical relevance of the teaching as well as a high scientific standard.

Dresden Marketing GmbH

Pullman Dresden Newa

DEHOGA Sachsen

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Always open to new ideas: Our International Office & university network

The FHD has a constantly growing international network of university partnerships. This means you can spend your semester abroad at one of our partner universities of your choice. Our International Office will guide you through the entire application process and advise you on accommodation, funding and any other questions you may have.

Paola Yaconis

Kontakt
Campus Straßburger Platz | Raum 108
Tel +49 351 44 45-417
p.yaconis@fh-dresden.eu

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Always there for you: our student advisory service

Do you have questions and would like to find out more about studying at the FHD? We will be happy to advise you!

Your Student Advisory Service Team

Kontakt
Campus Straßburger Platz | Raum 106
Tel +49 351 44 45-444
studium@fh-dresden.eu

Book your consultation appointment