Our student advisory service and professors will be happy to advise you personally and answer any questions you may have about the course content. You can find further information in the course profile.
Against the backdrop of digital transformation, established companies must develop at an ever-increasing pace in order to remain competitive. Young companies are entering the market with new business models. Entire industries are undergoing radical change. In a digitalised economy, there is therefore a need for leaders who can grasp complex interrelationships and develop interdisciplinary, disruptive and sustainable solutions. In the Bachelor of Arts (B.A.) Business Administration Dresden programme, we train you with excellent business management skills, offering you opportunities to develop into a proactive decision-maker with entrepreneurial spirit.
At the beginning of your Business Administration studies, you will acquire basic economic knowledge, which is taught in an application-oriented manner with a strong practical focus. Building on this, the fundamental know-how is expanded to include functional aspects of business administration, from supply chain management to marketing, as well as sub-areas of the value cycle such as investment, financing and controlling. The core competencies you learn are linked to current trends and reinforced by methods and tools from science and practice. Guest lectures and excursions serve to reflect on what you have learned and help you establish contacts in the business world.
Only professors and lecturers with proven practical experience teach at the Dresden University of Applied Sciences. Small study groups, personal exchange and individual support create an optimal learning environment for your BA studies in Dresden.
In addition, you will acquire key qualifications, e.g. in business English, modern analysis methods and social skills. Interdisciplinary projects and modules incorporate content from other disciplines such as computer science and design. The programme is complemented by elective areas to enable students to develop their individual profiles.
