Leadership, Entrepreneurship & Innovation (M.A.)

LEADERSHIP: Modern strategic leadership concepts and New Work are rapidly gaining in importance and have recently become essential skills for taking on senior management roles. In your Master's degree program, you will learn how to develop mission statements, structures and strategies for companies and how to implement them correctly. With a focus on people, you will find, develop and retain suitable personnel for implementation. You lead employees through both long-term change and agile projects. Your roles are decision-maker and role model as well as coach and mentor. You are committed to sustainability and corporate social responsibility. In this way, you will steer your company to success as an attractive employer despite the war for talent and shortage of skilled workers.

ENTREPRENEURSHIP: Developments such as digital transformation, artificial intelligence and climate change require new business models and are changing entire sectors of the economy and their working environments. The degree program shows you how to understand and assert yourself as an entrepreneur within a company, design and build new business units or, if necessary, set them up yourself. You will learn how to analyze existing business elements and structures as well as their interaction and how to redesign or even create new ones based on new ways of thinking. The development of new strategic and sustainable business areas is your passion. From project financing, controlling, legal and tax to ongoing business development, you manage the processes and teams. Change can come and you proactively shape it.

INNOVATION: Innovation cycles are faster than ever, competition is increasing and companies need professional innovation management and marketing. The Master's program provides in-depth know-how on how to systematically innovate and market products and services as well as processes and procedures, promote innovation structures and cultures and build teams with the right mindset. You will analyze market potential, derive precise and sustainable marketing strategies and take responsibility for the environment and society. You measure success with data-driven and digital marketing tools and expand your knowledge in the field of data science. As a result, your decisions are always goal-oriented and well-founded and success in the market is no coincidence.

Since classes are only held two to three days a week, you will have plenty of time to gain practical experience or work on your own projects alongside your studies – a major advantage of the part-time Master's programme in Innovation Management or the Master's programme in Entrepreneurship. You can contribute your own ideas or projects from your job to your studies at any time and develop them further. The close link between technical and methodological skills and their application in real work situations is a fundamental part of the programme. Our network of renowned companies is constantly growing, and our students carry out projects during their studies together with potential or current employers.

Upon successful completion of the part-time Master's programme in Innovation Management or the Master's programme in Entrepreneurship , you will be awarded the internationally recognised Master of Arts in Leadership, Entrepreneurship & Innovation (M.A.). With this university degree, you will be excellently qualified for management and leadership positions in business. Depending on your personal focus, a wide range of career paths will open up to you after graduation:

In the field of leadership, for example:

• Head of HR Management
• Director of People & Culture
• Senior Coach / Consultant for Executives

In the field of entrepreneurship, for example:

• Head of Business Development
• Lead Transformation Manager
• Founder

In the field of innovation, e.g.

• Chief Marketing Officer
• Director of Innovation Management
• Senior Technology & Product Manager

As a private university, we offer you many advantages and services from the moment you first express interest in a place at our university until you graduate – and beyond. With us, you are not just an anonymous student number; we provide you with individual, targeted and supportive guidance throughout your studies. In order to offer you this high-quality education, we have to charge tuition fees.
The specific fees vary depending on the type of study programme, payment method and credit options. You can find the exact conditions for tuition fees in the information material for the respective study programme.

Of course, there are many different ways to finance your studies. You can find an initial overview of financing options here. We would be happy to look at your individual situation with you and work together to find solutions for financing your dream degree programme!

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Want to get started right away? You can apply here at any time.

The admission requirement for the Master's programme in Innovation Management is a professionally qualifying university degree recognised in Germany, namely a relevant Bachelor's degree or a diploma worth at least 180 CP*.

Degrees in economics and related subjects, such as

• Business administration
• Economics
• Industrial engineering
• Business informatics
• Business mathematics
• Business education
• Business psychology
• International Business
• Digital Business Management
• Marketing Management
• Tourism Management
• Event Management,
• Communication Management

as well as degree programmes that include relevant business administration components worth at least 30 CP.

*If you have a bachelor's degree worth 210 CP, you have the option of shortening your master's programme by one semester. We will be happy to review this option on an individual basis after receiving your application.